đź’µ tactics vs an actual business

Published almost 2 years ago • 1 min read

Hey Reader,

This is a lesson that nearly everyone, especially if you're just starting out, needs to understand.

If you want to make $0: focus on tactics about you.

If you want to make sustainable and significant money: focus on fundamentals, the problems you solve and who you solve it for.

Posting at specific times using certain tools can give you marginal improvement, but if:

  • your content isn't good
  • you don't stay consistent
  • you don't speak to your ideal client
  • you don't hold their interest

a business won't exist.

This is why I write about solving challenges for the people I work with and what's holding them back from building sustainable solo income...it's all about them, and I've been writing about it for close to a year.

How about you?

What hidden strengths are you overlooking?

How can those strengths help others?

Who are you helping?

Do they have money?

Put the tactics aside, think on this a bit today and let me know what you come up with.

To your solopreneur success,

Matt Barron

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